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Helixa Marketing

Recent Posts

Perspectives, Helixa in the News / by Helixa Marketing on September 17, 2020

Helixa in the News With Quirk’s: Mind the Gap

Quirk’s plays a key role in helping set the agenda and drive the discussion within the research industry.

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Announcements, COVID-19 / by Helixa Marketing on August 14, 2020

Tracking the Ways COVID-19 Changed Life at Home

The COVID-19 pandemic brought our whole world into our homes and onto our screens. 

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Announcements / by Helixa Marketing on August 28, 2019

Introducing Total Social View from Helixa, the Most In-Depth View of Your Social Audience

Total Social View, a new product from Helixa, provides detailed personas for your social audience. 

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Gen Z, Platform Stories / by Helixa Marketing on November 15, 2018

All About Gen Z

 
Allow us introduce you to the YouTube generation. Did you know that six out of the top 10 influencers among Gen Z are YouTube celebrities? This generation that has never lived without cell phones, social media and content on demand prefers to explore the world online rather than outside.
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Audience Analysis / by Helixa Marketing on August 15, 2018

Patagonia: U.S. Audience Analysis

Surfing, mountain climbing, skiing, kayaking in the wilderness - the Patagonia brand lives and breaths passion for the outdoors. Not surprisingly, so do its customers. Patagonia isn't one of those brands that pays lip-service to the outdoors while actually selling to plaid-clad hipsters. Their customers really are the people who are scaling scaling mountain sides or tearing down slopes at 100 miles per hour.

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