Are You Thinking What We’re Thinking?

One of my earliest memories of watching golf was when John Daly won the 1995 Open Championship at St. Andrews. Daly didn’t fit the image of the typical professional golfer; instead he was known as the guy who would not be allowed into your local country club. Daly’s party appearance and attitude were about 25 years too early for golf, as in recent years, the Waste Management Phoenix Open (also known as WM) has become known for the party atmosphere it brings to the PGA Tour. Hit a hole-in-one on 16? Get ready for beer can showers. 

Last month, the video game company, Square Enix, announced the sequel to their Final Fantasy VII Remake, Rebirth. While most Final Fantasy fans expected an actual remake of the classic, we instead got a new telling of the story. As Final Fantasy continues into the 21st century, the series that has sold 168 million units worldwide since 1987 continues to reinvent itself, bringing in new fans with each new release. 

Netflix's Formula 1: Drive to Survive has helped propel Formula 1 back into the US sports consciousness. The push to make F1 more mainstream in the US is not a subtle one; in 2017, US media company Liberty Media purchased the championship and added two glamorous Grand Prixes to the race calendar in Miami and Las Vegas.

The cord-cutting movement is no longer just a fad, it’s a verifiable trend. A trend that will see streaming services overtake traditional services in the next four years. Leagues and teams want their content in front of growing, not shrinking audiences. And streamers need more unique and diverse content offerings to earn subscribers in an increasingly saturated space.

Daniel Craig’s long run as James Bond came to an end at the end of last year firing up the debates over who should play Bond next. The $7 billion franchise spanning 60 years has a passionate fanbase that is undoubtedly setting its sights on some big names to be the next Bond. In our last blog, we talked about how star-studded blockbuster franchises are currently dominating the screens, making it that much more important to find the best leading man to take the helm.